Online Marketing Strategies Newsletter

 

 

 

Internet Marketing & Social Media Marketing VA

Tweet A friend asked if I thought she could build her website several months ago. Well, Bluehost finished their video series on how to install WordPress to create an attractive blog making it easier for the do-it-yourself people. These tutorials to install WordPress are easy to follow and understand. The host of the series sets appropriate expectations explaining which parts of this process will be trial an error for a novice user. He also shares when and why you should consider purchasing a premium WordPress theme.     All over the Internet you can find articles that state it is ve Read more
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Tweet Continuing last week’s conversation, today I am talking about Twitter and Pinterest mobile marketing apps. To review, mobile marketing apps support business owners remaining engaged on the go. For example, if you are an empowerment or business strategy coach, you can share articles, blog posts and quotes from the convenience of your phone to your social media profiles using these mobile marketing apps.   Pinterest Mobile Marketing App This app is available at iTunes and Google Play. The iOS app enables you to download another app from a Pinterest page to your phone while remaining Read more
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Tweet This weekend I downloaded the Facebook Messenger app reluctantly because of past problems with the app including download issues. However, I was pleasantly surprised how the app has improved. This inspired me to look at the other Facebook mobile marketing apps created to make it easier for business owners to market on the move. In this post I list some mobile apps that business owners can use to: Share important events with their audience Manage content even when they are away from the office Manage ads to get the most out of their marketing efforts   Facebook, LinkedIn, Twitter, Read more
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Tweet Article marketing is still a beneficial tool to generate website traffic. Since it has decreased from its peaked position for search engine rankings, it is important to know how to use this Internet marketing strategy effectively.   Changing with the times, article directory reviewers scrutinize submissions more now. Today, your one article will be approved for a maximum of 3 to 4 directories. Most sites are looking to share quality unique content and article spinning is no longer an option.   Compelling Heading to Generate Website Traffic   Now that the focus of the artic Read more
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Jun
27

Ruth Martin Interview

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Tweet Welcome to the Virtual Office Center’s 2nd virtual event of 2015. My name is Electra Ford and today I have the privilege of interviewing Ruth Martin. Ruth Martin, the owner of Maplewood Virtual Assistance, an online business support services firm, started her business in August of 2000. She first contracted her services locally using her 25+ year background in administrative, business management and retail-influenced sales and marketing. She was the director of a non-profit organization and her responsibilities included operating a retail store, public speaking, live trade events a Read more
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Jun
15

Product Launch Checklist

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Tweet My LinkedIn referral traffic has increased inspiring me to learn more about the benefits of publishing on LinkedIn’s Pulse. Haven’t heard about it? Last year LinkedIn publishing platform was opened to all users. It’s similar to guest posting and article marketing by giving you another platform to post your content and gain more exposure. I’ve been researching LinkedIn Pulse for my coaching clients because the self improvement topic is very popular on the platform. Noticing that coaches are publishing on LinkedIn was another incentive for me to learn how to use LinkedIn Pulse. Th Read more
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Tweet All industries that use Internet marketing express, “the money is in your list.” In order for this to be true your subscribers have to open your email blasts. Although there are no “one fits all” email templates for the average newsletter, there are some best practices you can implement. First, keep in mind that the purpose of most email blasts is to: Give valuable information Build a trusting and engaging relationship Inspire the subscriber to take the next action To reach these objectives, subscribers have to open their newsletters. Today, we focus on how to increase the aver Read more
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Tweet With virtual book tours, book trailers and video channels having the potential to go viral, sometimes local events are overlooked. However, local events provide networking opportunities and a chance to sell your book directly to your readers. Focus on these three areas to organize a successful book signing event. Creating a plan around your book signing event Some online marketing strategies can be applied to local events. One Internet marketing best practice is to be present where your customers go. An example is if you wrote a children’s book, consider having your book signing event Read more
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Tweet Launching a product/program is or will become a goal of an entrepreneur at some point. Coaches with group programs or entrepreneurs who expand by teaching others to acquire the same skills expand their brand by launching a product. For this reason, it is important to learn the best converting landing page strategies. From Tony Robbins’s coaching athletes like Serena Williams to Keith Urban teaching people to play guitar with his DVD series, business owners can feel certain that one of their income opportunities is to launch a product/program. Knowing this is the way an entrepreneur’s Read more
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