Nov
16

See These 5 Easy Valuable Business Blog Ideas

Blog image, business blog ideas
Image by Jay Lopez

Business blog ideas are valuable for most businesses because blogging can feel like a daunting task. This is especially true when you are new to online marketing. It is easy to feel like

“what am I going to say?” each time you sit to the blank page.

Or feel like

“I’ve said that already.”

However, until you add guest bloggers to the posting schedule, here are 5 easy business blog ideas to use.

Business Blogging Tips

The blog’s purpose is to drive traffic to your products and services. With this clarity, your business blog ideas should always relate to the category keywords. Each post should be tagged with one of your keywords and should be written in a way to leads the audience to join your list at the end of each post. You want your brand to be synonymous with the category keywords you have listed on your blog.

Business Blog ideas

Business, grief and success coaches can easily use news events, industry trends or personal experiences to show their knowledge, remain relevant and explain the benefits of using your products and services. Prove to your audience that you understand and can help.

Seeing how blog post ideas are to lead the audience to your services and products, the next step is how to streamline this process.

How to Save Time Writing

Another one of the business blog ideas that is time efficient is making the old new again.

What?!!

Yes, some topics are evergreen because they are standard in your industry. When this happens, you can take an old post and add more content to it. You can also remove what is no longer relevant then update your revised article.

Voila! You have a new post in half the time.

Professional bloggers use this idea all the time teaching readers how to attract more traffic to their site. Coaches can use it too. There will always be an improved way to do a service you provide so update old blog posts sharing the advances in your industry.

Guest Bloggers

A second way to save time is to purchase content. As I mentioned in my last post on article marketing, some companies’ strategy for new post ideas is to hire content developers. Here is an example.

11-15-2015_Business_Blog_Ideas

If you do not have the time to create original content on your site, purchase it.

Content Marketing Strategy / The Numbers

The final step is to put the content to work. Remember, the contents purpose is to lead your audience to your marketing funnel.

At the end of each post, include a sign-up form to join your list. It is productive to have a web form several places on your site. Remember the more you ask increases your chances that you will receive.

Don’t believe me? Talk to a child that wants fast food. Children perfectly demonstrate the universal principle; “ask and it is given.”

Lead traffic to your site from:

  • Twitter with a link to drive traffic.
  • LinkedIn’s Pulse to drive traffic.
  • Facebook, Google+, Pinterest to…yes, I know you now get my point.

Use these five business blog ideas to increase awareness of your brand. They will help your business blogging ideas to develop faster.

ElectraF-Image1AElectra Ford is an online marketing strategist that helps businesses get noticed on the Internet. She specializes in online marketing plans that connect entrepreneurs, companies and organizations with their audience to get traffic to their websites and make qualified connections. To learn more about implementation subscribe to my email list above.

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